2 football fields
Comparative size of the Innovation & Technology Center
6 million
Approximate number of client interactions Truist has every day
87%
Percentage of client interactions that are digital
1 million
Linear feet of recycled wire and cabling used for sustainable construction
Our purpose—brought to life.
The Purpose Wall allows teammates and visitors to experience the Truist purpose through touch. Tap the screen to explore all of the different ways we live our purpose.
The Purpose Gallery is the visual representation of our guiding principles, philosophy of innovation, and mission. Everything we do is fueled by our purpose to inspire and build better lives and communities.
Imagine—then build.
The Reality Lab gives teammates and visitors access to virtual and augmented reality technology, empowering us to create the future of banking or the future of training through an immersive experience.
We bring our imagination to life in the Maker Space. Truist teammates can use tools like a 3D printer, metal cutters, and more to build prototypes that we can test with clients—giving us the chance to conduct hands on testing before a product even launches.
Create, show, and tell.
The Model Treehouse & Technology Showcase is where we showcase prototypes of the innovations we’re creating for you to try for yourselves. The other Treehouses throughout the ITC are creative spaces for us to listen to and learn from our clients to help us design the best solutions.
The best experiences start here.
In the Innovation and Journey Rooms, client experiences are mapped out, studied, and optimized. We innovate ways we serve clients and simplify the ways they interact with us—with each room being dedicated to different types of client needs. Then we move on to the Co-creation Room to share our learnings with real clients, giving them space to give us honest feedback.
The 18 teammates working in the Truist Call Center are entirely focused on problem-solving.
Take in the view.
Teammates can meet in The Park to chat about a project or come alone to recharge. Above, you’ll see the cube lights that we call the “digital tree.” They light up at night and match the color of the building lighting outside. They can be seen from far around town and bring a fun, playful energy to this space.
Take in the view from the Broadcast Overlook where you can see the entire length of the factory floor. This is where our leaders can host interviews or make important announcements. It’s also a great spot for a selfie.
