The construction industry is evolving rapidly, with industrialized construction (IC) using prefabricated components emerging as an innovative solution to long-standing challenges. As demand for efficiency, cost control, and sustainability increases, builders are turning to these modern approaches to streamline projects and reduce reliance on fluctuating labor markets. Industry projections indicate that the market for prefabricated construction could surpass $170 billion by 2027, an 8.6% CAGR between 2023 and 2027,Disclosure 1 signaling a major shift in building methodologies.

Rising material costs, persistent labor shortages, and volatile interest rates are pushing builders to seek faster, more predictable construction methods. Prefabrication—where building components are manufactured off-site in controlled environments before being assembled on-site—offers a solution that enhances efficiency, minimizes waste, and maintains high quality standards.

As these approaches gain wider acceptance, they are poised to disrupt traditional construction methods. While some sectors, such as commercial and multi-family housing, have been quicker to embrace prefabrication, single-family home construction remains more resistant due to customization needs and public perception. However, with rising pressure to increase the housing supply and create affordable housing solutions, the adoption of prefabricated construction is expected to accelerate across various market segments.

Benefits driving adoption and growth

Industrialized construction offers meaningful advantages that appeal to a profit-sensitive industry. All building sectors are struggling with costs driven by a tight labor market and inflated prices for building materials and supplies. These issues are even more pressing given changes in immigration policy that impact the labor pool and uncertainty over trade policy that affects the cost of construction materials.

Construction techniques that reduce onsite steps and coordination allow builders to complete projects sooner, increasing their capacity to take on additional work.

Construction techniques that reduce onsite steps and coordination allow builders to complete projects sooner, increasing their capacity to take on additional work. Shortened timelines conserve capital, reduce financing costs, and accelerate payments for completion of a project.

There’s no sign of relief in sight from the shortage of skilled workers that leads to project delays and extended construction times. Prefabrication can remedy those issues by reducing the amount of on-site labor that projects require, benefiting projects where contract incentives or penalties are tied to milestones. Additionally, fabricating components in a more controlled setting means manufacturers can more consistently meet quality standards. Leading industrialized construction manufacturers are investing in automation and robotics to lower production costs and enable greater customization.

Opportunities for building products companies

The adoption and growth of prefabricated building techniques offers opportunities for both builders and distributors.

Construction

Builders and construction firms that can deliver some of the benefits of factory production, while still working within existing supply chains and traditional construction processes, should see robust growth opportunities.

The adoption of mass timber components provides a useful example. Already common in Europe, use of cross-laminated timber (CLT) products is growing rapidly in manufacturing plants and construction projects across the U.S. CLT provides structural strength comparable to steel and concrete but possesses unique advantages compared to those alternatives. It’s lighter, easier to work with, and as a renewable timber product, results in a lower carbon footprint. In addition to convenience and sustainability benefits, CLT offers design flexibility and a warm, natural aesthetic that end users appreciate.

Precast concrete is another winner among prefabricated building products. Used in a wide range of applications, from commercial buildings and public facilities to large infrastructure projects, the versatility of precast concrete expands its market potential. Innovations in design, materials, and manufacturing are leading to more complex and architecturally appealing precast concrete elements for even broader applications.

Increased use of manufactured materials disrupts the traditional construction process, which means that builders need to convert the architects, engineers, subcontractors, and distributors that support these projects to new building methods, effectively building a new “ecosystem” that’s familiar with prefabricated methods and components.

Distribution

There’s an opportunity for lumber and building materials (LBM) distributors to meet the demand for prefabricated products as it grows. Some distributors are already producing roof trusses to serve builders in their local markets, so expanding that production to floor trusses and wall panels is a natural extension. Other distributors are scaling operations, acquiring prefab building component manufacturers to complement—and expand on—their lumber offerings to builders and framers.

In an industry where logistics and just-in-time delivery are prime considerations, distribution networks play a pivotal role in usage rates for prefabricated building components. However, prefabricated component companies are widely dispersed, and the time and cost for delivery increases along with the distance to the building site. These companies need expanded distribution networks to keep costs down and ensure near-instantaneous access to their products.

National chains like Lowe’s and Home Depot are enhancing their prefabricated component inventories. Likewise, mechanical, electrical, and plumbing (MEP) wholesalers are increasingly offering prefabricated MEP components—time-saving products like pre-assembled bathroom pods, pre-wired electrical panels, and pre-piped plumbing systems designed for both residential and commercial projects.

Leverage industry trends to benefit your business.

Turning your hard work into financial gain demands the right information. Talk to your Truist relationship manager and our building products industry experts to explore how we can capitalize on industry shifts and economic trends.

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