Financial Planning

Tax-efficient tips for giving financial gifts to loved ones

There are many reasons to give—and many rules to follow.

Financial gifts can jump-start the savings of a loved one, reduce your estate size, and bring joy. To help avoid unintended tax consequences of financial gifts, make a successful financial gift strategy part of your overall financial plan. That means discussing your intentions with your advisor to help determine when and how your contribution can be structured to create a tax-efficient gifting strategy.

“The purpose of gifting to loved ones many times goes beyond financial—it’s emotional,” says Aaron Thiel, senior vice president and GenSpring wealth strategist for Truist Wealth. “Empowering family members to do certain things with that money—to accomplish family mission, values, and purpose—and to see that happen while you’re alive is very impactful.”

Getting familiar with tax-efficient gifting

While working with your wealth advisor to implement a more tax-efficient gift-giving strategy is possible in most circumstances, sometimes a taxable financial gift is unavoidable. Even when smartly structured, gifts might still be subject to a gift tax paid by the donor. But the good news is that there are many exceptions.

  • The IRS allows you to gift up to $19,000 per calendar year (in 2026) to any recipient without paying a gift tax. A married couple may give up to $38,000 to any individual. This includes cash or the fair market value of gifts such as real estate, stocks, or art.Disclosure 1 Remember that actions like paying for a wedding or providing an interest-free loan may be treated as a gift from a tax perspective.

Gifts that are not counted toward this limit include:

  • Tuition payments made directly to an educational institution—K-12, undergraduate, or graduate school. So, you could pay for your grandchild’s tuition bill on their behalf up to any amount, for example, but you could not give them money to pay the tuition themselves. Expenses like housing, food, supplies, and other costs are not allowed for this exemption.
  • Medical expenses paid directly to a medical provider or a health insurance company on behalf of another person.
  • Gifts to your spouse.

The IRS sets a lifetime gift and estate tax cap. In 2026, the estate and gift tax limit is $15 million—or $30 million for married couples. These amounts are the maximum you can distribute during your lifetime or have in your estate at death without paying estate taxes.

If a gift to one individual exceeds $19,000 in a calendar year, you can apply the excess to the lifetime gift tax exemption. Your estate also can use any remaining exemption to reduce or eliminate estate taxes at death.

Assess your options for gift giving

Once you have a grasp of the basic parameters of gifting, your next step is to examine various asset transfer methods and select one that best fits your goals and circumstances. While there are several options you can explore with your wealth advisor, a few of the more common methods are:

 

Gifting method

Benefits

How it works

Cash

Simple and direct, this is often the entry point to gift giving.

You write a check, transfer between bank accounts, or give cash.

Investment transfers, such as stock shares

Your cost basis transfers with the gift, which impacts the capital gains tax if the gift recipient sells the investment.

You gift a stock that you bought for $10 per share. The gift recipients sell the stock at $100 per share. They are taxed based on the gain of $90 per share.

529 savings plans

You can “superfund” five years’ worth of annual gifts at once—a great way to give a gift with the potential to grow, and tax advantages for the recipient on that growth when used for qualified expenses.

You gift $80,000 (or you and your spouse gift $160,000) to a 529 plan in one year. This means you can’t make any other untaxed gifts to the beneficiary of that plan for the next four years.

Trusts

By transferring assets into a separate legal entity, certain trust structures can provide greater control over the timing, purpose, and use of gifts from trust-held assets, such as real estate.

You can earmark your gift to support specific activities, such as entrepreneurial efforts, and determine an appropriate age for the beneficiary to access the holdings of the trust.


Calibrating your exact gift-giving strategy in a way that minimizes tax burdens from gifts or enables tax free gifting requires care and precision. But with the help of your wealth advisor and your tax planning specialist, providing for your loved one’s needs and goals can become a less complex process and a more rewarding experience.

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I want to share something that often catches people off guard…making gifts. Believe it or not, giving a gift can sometimes come with tax consequences. Here’s why: Federal gift and estate tax laws are designed to tax the transfer of wealth—whether you’re giving during your lifetime or leaving something behind. Now, the good news? Most families won’t owe this tax.

Starting in 2026, the law allows up to 15 million dollars per person to be passed on tax-free. But here’s the catch—how you give matters. If it’s done the wrong way, it could create issues for your heirs. There are smart ways to give—like using the annual exclusion. You can gift up to 19 thousand dollars per person, per year, tax-free. And if you’re helping with someone’s tuition or medical bills directly—those gifts are unlimited and also tax-free.

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But once you go beyond those limits, you’ll need to file a gift tax return—even if no tax is due. And if you’re not keeping track, it can get complicated fast. Remember—gifts aren’t just checks. They can be contributions to a 529 plan or even paying premiums on a life insurance policy held in a trust. That’s why planning ahead is so important. If you’re curious about the impact of gifting, reach out to your Truist Advisor..

Get the insights that help you give more effectively

Talk to a Truist Wealth advisor today.

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