|Helps business owners improve in a particular performance area or reach a specific goal.
|Helps owners develop and grow more broadly into better leaders over their business journey. Can serve as a role model.
|Structured, task-driven approach using processes, methodologies, and accountability to produce specific results.
|A more informal approach in which business experience, knowledge, and advice is shared in a conversational manner.
|Relationship is typically shorter term, over a defined period.
|Long-term relationship that can last years or even decades.
|Generally, no expectation of payment.
|A good fit if you’re clear on a specific goal and need a structured approach and accountability to get there.
|A good option if you’re feeling uncertain of your direction or want advice and counsel on an as-needed basis.
|You can find a certified business coach by looking for those with the International Coaching Federation (ICF) designation.
|You may be able to identify a mentor within your existing network of personal and professional relationships. Also, SCORE.org provides free business mentoring by location, industry, and business need.