Harris Rosen: stronger business, stronger community
(Visual Description: Truist Commercial Real Estate
Harris Rosen: Stronger business, stronger communities)
Harris Rosen: Teaching someone to be an entrepreneur is a little bit like teaching someone to be six foot eight. You can’t do it. How can you teach someone to take risk?
(Visual Description: Harris Rosen, President and COO of Rosen Hotels & Resorts)
When you take risks and you succeed, and you become even more successful than you ever dreamed, you have to do something good. You must do something good. And sort of that’s what my life is all about.
(Visual Description: Harris Rosen became a SunTrust now Truist client in 1971. With the help of the bank, he bought his first hotel in 1974.
Today, Rosen Hotels & Resorts is debt-free with eight hotels in Orlando, and with Truist’s partnership, they are giving back.
Frank Santos, CFO of Rosen Hotels & Resorts)
Frank Santos: Harris is my mentor. Joining him 30 years ago, I never anticipated we would have the company that we have today. We had 1600 guest rooms. Today we have over 6300 but we operate like a family business.
(Visual Description: Becky Cox, Relationship manager for Rosen Hotels & Resorts)
Becky Cox: It’s exciting to work with a company that is looking to be innovative and creative with solutions. They’re debt averse. With that, we bring other solutions, short-term capital needs. We’re also big on the treasury and deposit and investments.
Frank Santos: Becky and I work very closely. She’s like family. We are a 24/7 business, and Becky has always made herself available to me, and that’s very important in the pace in which we work. If we have a challenge or we have a need, and they’ll figure out how to work with us.
Becky Cox: They’re very strategic. Really what Harris Rosen is trying to do is expand his business so that he can be more philanthropic. The more successful he is, the more philanthropic he wants to be.
(Visual Description: Harris Rosen playing with a group of little kids)
Frank Santos: Harris has always inspired me to always do the right thing, help others who need help. His philanthropy is contagious, I must admit, and we have a lot of our associates who are involved in many different aspects of working for various nonprofits in our community.
Harris Rosen: What I tell folks is some of us have this horrible entrepreneurial gene. It’s a curse because you’re never satisfied. Never. One hotel is fine. Two is wonderful. Three unbelievable. Seven is crazy. There is no reason for it. When you achieve success, you have to balance this in your psyche, in yourself. And do something that’s beneficial. And the more successful you are, the more good stuff you can do.
We’re gonna keep doing stuff. There’s no doubt about it. Because I can’t help myself. But we’re gonna keep doing good stuff also.
(Visual Description: Truist Commercial Real Estate
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